Consumer Featured The Streaming Wars Are Over. Almost Everyone Lost. Nearly half of US consumers canceled a subscription this year, Netflix is the only winner, and streaming is quietly rebuilding the cable bundle it spent a decade trying to kill.
Consumer Featured Americans Are Drowning in Subscriptions — and They're Finally Fighting Back The average U.S. household spends $273 a month on subscriptions. With 55% planning to cut back in 2026, the era of frictionless recurring revenue may be over.
